Improve FAQ & video rendering, tighten homepage and CSS
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48 changed files with 4689 additions and 1077 deletions
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@ -99,6 +99,9 @@ const en = {
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registerAndUpgrade: 'Register & Upgrade',
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alreadyHaveAccount: 'Already have an account? Log in',
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continueWithDemo: 'Continue with demo',
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backToSharedArea: 'Back to shared area',
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sharedAreaDescription:
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'You’re viewing a shared area. To explore beyond it, get lifetime access to every postcode, every filter, and every neighbourhood in England.',
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checkoutFailed: 'Checkout failed',
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},
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@ -339,49 +342,47 @@ const en = {
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exploreTheMap: 'Find my matching postcodes',
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seeTheDifference: 'See how it works',
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showcaseHeader: 'Product showcase',
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showcaseContext: 'England-wide buyer search',
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showcaseStep1Tab: 'Describe',
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showcaseStep1Title: 'Describe the life you want',
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showcaseContext: 'How Perfect Postcode works',
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showcaseStep1Tab: 'Filter',
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showcaseStep1Title: 'Turn vague needs into a tight search',
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showcaseStep1Body:
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'Use natural language or filters to turn messy buyer criteria into one search.',
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showcaseStep1Prompt: '2-bed under £525k, 45 mins to work, quiet streets, good schools',
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showcaseStep1Chip1: '<= £525k',
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showcaseStep1Chip2: '2+ beds',
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showcaseStep1Chip3: '45 min commute',
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showcaseStep1Chip4: 'Low road noise',
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showcaseStep2Tab: 'Discover',
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showcaseStep2Title: 'Reveal places you had not considered',
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'Set what matters and see exactly how many wrong-fit postcodes each requirement keeps out of your search.',
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showcaseStep1Chip1: 'Quiet streets',
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showcaseStep1Chip2: 'Top-rated primaries',
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showcaseStep1Chip3: 'Under £500k',
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showcaseStep1VennCenter: 'Postcodes that meet all three',
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showcaseStep2Tab: 'Match',
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showcaseStep2Title: 'Let the map surface places you would not have typed',
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showcaseStep2Body:
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'The map lights up matching postcodes, including areas outside your usual shortlist.',
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showcaseStep2Metric: '47 matching postcodes',
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showcaseStep2Note: 'beyond the obvious shortlist',
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showcaseKnownAreas: 'Known areas',
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showcaseNewMatches: 'New matches',
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showcaseKnownAreaStatus: 'few matches',
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showcaseStep3Tab: 'Check',
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showcaseStep3Title: 'Understand why each postcode fits',
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'Scan England by fit instead of starting from familiar area names. Hidden pockets become visible before listing portals narrow your imagination.',
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showcaseStep2Region: 'Greater London',
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showcaseStep2Sources: 'Land Registry · ONS · Ofsted · DfT',
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showcaseStep2ClustersLabel: 'Matching clusters',
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showcaseStep3Tab: 'Inspect',
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showcaseStep3Title: 'Inspect why a postcode made the cut',
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showcaseStep3Body:
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'Open a result and check the evidence before you give up a weekend for viewings.',
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showcaseStep3Postcode: 'Postcode example',
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showcaseStep3Area: 'Penge',
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showcaseStep3Code: 'SE20',
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showcaseStep3Score: 'Strong fit',
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showcaseEvidence1: '42 min commute',
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showcaseEvidence2: 'Lower road noise',
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showcaseEvidence3: 'Good primary options',
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showcaseEvidence4: 'Sold prices in budget',
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showcaseStep4Tab: 'Compare',
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showcaseStep4Title: 'Compare trade-offs before viewings',
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showcaseStep4Body: 'Shortlist areas by what you gain and give up, not by reputation alone.',
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showcaseCompare1: 'Penge: London rail links, more space',
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showcaseCompare2: 'Totterdown: walkable Bristol streets',
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showcaseCompare3: 'Walkley: larger homes, strong value',
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showcaseMapLabel: 'Matching postcodes',
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showcaseSaveLabel: 'Shortlist ready',
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showcaseMatchPenge: 'London budget fit',
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showcaseMatchAbbeyWood: 'Elizabeth line + green space',
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showcaseMatchTotterdown: 'Bristol walkability',
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showcaseMatchWalkley: 'Sheffield space + schools',
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'Open any matching area and check prices, safety, schools, broadband, and trade-offs in one pane before you spend a weekend there.',
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showcaseStep3HeaderArea: 'Penge · SE20',
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showcaseStep3HeaderFit: 'Strong fit · 7/8',
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showcaseStep3Stat1Label: 'Sold price trend',
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showcaseStep3Stat2Label: 'Crime rate',
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showcaseStep3Stat2Value: 'Below borough avg.',
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showcaseStep3Stat3Label: 'Median age',
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showcaseStep3Stat4Label: 'Broadband',
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showcaseStep3Stat4Value: '1 Gbps available',
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showcaseStep3Stat5Label: 'Primary schools',
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showcaseStep3Stat5Value: '3 outstanding within 1 mile',
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showcaseStep4Tab: 'Scout',
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showcaseStep4Title: 'Scout it out yourself',
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showcaseStep4Body:
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'Take three grounded starting points into the real world. Walk the streets, test the commute, and compare viewings with context.',
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showcaseStep4FileName: 'areas-to-scout.xlsx',
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showcaseStep4ExportLabel: 'Export to Excel',
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showcaseStep4ColPostcode: 'Postcode',
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showcaseStep4ColScore: 'Fit',
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showcaseStep4ColCommute: 'Commute',
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showcaseStep4ColPrice: 'Median sold',
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showcaseStep4Conclusion: 'You can start your journey from here. You are no longer lost.',
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statProperties: 'historical sales',
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statFilters: 'combinable filters',
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statEvery: 'Every',
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@ -400,17 +401,6 @@ const en = {
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streetCard2Title: 'See the trade-offs before viewings',
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streetCard2Body:
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'Compare price, space, commute, safety, schools, broadband, noise, and energy ratings before you spend weekends travelling between viewings.',
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howToUseIt: 'How to use it',
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howStep1Title: 'Describe the life you need',
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howStep1Desc: 'Budget, commute, property type, schools, safety, space, and daily essentials.',
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howStep2Title: 'Reveal matching postcodes',
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howStep2Desc:
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'The map highlights the places that pass your filters, including unfamiliar areas.',
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howStep3Title: 'Check the evidence',
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howStep3Desc:
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'Inspect sold prices, floor area, EPC, road noise, broadband, crime, and schools.',
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howStep4Title: 'Shortlist before you browse listings',
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howStep4Desc: 'Take a better search area to Rightmove, Zoopla, agents, and viewings.',
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othersVs: 'Others vs',
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checkMyPostcode: 'Listing portals',
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areaGuides: 'Postcode reports',
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@ -467,7 +457,7 @@ const en = {
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dataSourcesIntro:
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'This application combines {{count}} open datasets covering property prices, energy performance, transport, demographics, crime, environment, and more.',
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faqIntro:
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'Whether you’re buying in London, comparing commuter towns, or sanity-checking an unfamiliar postcode, here’s how Perfect Postcode helps you work out where to look.',
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'Whether you’re narrowing a first-time buyer search, checking an unfamiliar postcode, or building a viewing shortlist, here’s how Perfect Postcode helps you work out where to look.',
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supportIntro: 'Have a question? Check our FAQ or reach out to us directly.',
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source: 'Source:',
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optOut: 'Opt out of public disclosure',
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@ -546,95 +536,113 @@ const en = {
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dsElectionUse:
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'Candidate-level results for the July 2024 UK General Election. Aggregated to constituency level: voter turnout (%) and party vote shares (%). Joined to properties via the parliamentary constituency code (pcon) from the NSPL postcode lookup.',
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// FAQ section titles
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faqFindingTitle: 'Finding Your Area',
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faqCommuteTitle: 'Commute and Travel',
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faqBudgetTitle: 'Budget and Value',
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faqFindingTitle: 'Search Strategy',
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faqCommuteTitle: 'Travel-Time Routing',
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faqBudgetTitle: 'Estimated Prices',
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faqSafetyTitle: 'Safety and Neighbourhood',
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faqFamiliesTitle: 'Families and Schools',
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faqEnvironmentTitle: 'Environment and Quality of Life',
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faqDueDiligenceTitle: 'Scope and Due Diligence',
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faqPrivacyTitle: 'Privacy and Data Protection',
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faqWhyTitle: 'Why Perfect Postcode',
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faqPricingTitle: 'Pricing and Access',
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faqPricingTitle: 'Access',
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faqTipsTitle: 'Tips and Tricks',
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// FAQ items — Finding Your Area
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faqFinding1Q: 'I don’t even know which areas to look at. Can this help?',
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faqFinding1Q: 'Where should I look once the obvious areas are too expensive?',
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faqFinding1A:
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'That is exactly what it is for. Set your filters (budget, commute time, low crime, good schools, broadband, road noise) and the map lights up to show every postcode that fits. You can discover areas before you know their names.',
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faqFinding2Q: 'I’m moving somewhere I’ve never been. How do I even start?',
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'Set your budget, property type, floor area, commute, schools, crime, noise, broadband, parks, and other must-haves. The map removes postcodes that fail those tests, so overlooked areas can surface before you start searching listings.',
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faqFinding2Q: 'How do I find good postcodes in places I do not know well?',
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faqFinding2A:
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'Set what matters and the map highlights the postcodes that qualify. You go from "I do not know a single street" to a shortlist you can inspect in minutes.',
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faqFinding3Q: 'How do I find areas that tick all my boxes at once?',
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'Filter the whole map by your hard requirements, then inspect the clusters that remain. You can compare unfamiliar postcodes by commute, sold prices, schools, crime, broadband, noise, and amenities instead of relying on reputation.',
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faqFinding3Q: 'What should I do when my search returns too many or too few areas?',
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faqFinding3A:
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'Stack multiple filters (crime below average, good schools, commute under 40 minutes) then colour the map by price to spot the best value areas. The map updates live as you drag sliders, so you can see results change in real time.',
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'Start with hard limits, then colour the map by a trade-off such as price per sqm, road noise, school score, or commute time. If the map gets too narrow, relax one slider and you can see exactly which compromise opens up more options.',
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// FAQ items — Commute and Travel
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faqCommute1Q: 'Can I see how long my commute would actually be from different areas?',
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faqCommute1Q: 'How are the travel times calculated?',
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faqCommute1A:
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'Set your workplace as a destination and we’ll colour every postcode by journey time, whether that’s by car, bike, or public transport. Filter to your max commute and the rest disappears.',
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faqCommute2Q: 'How is that better than checking Google Maps?',
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'Travel times are precomputed with Conveyal R5, a routing engine used for transport analysis. For each supported destination we route to reachable postcodes over the street and transit network, then store sparse postcode travel-time files for car, cycling, walking, and public transport. That lets the map filter thousands of postcodes quickly instead of calling a route API one postcode at a time.',
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faqCommute2Q: 'What should I know about the travel-time numbers?',
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faqCommute2A:
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'Google Maps shows you one journey at a time. We colour every postcode in England by commute time in one go, so you can compare hundreds of areas side by side instead of searching them one by one.',
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'Public transport times use a morning peak departure window, 07:30 to 08:30. The default is the median journey time, which is the typical result across that window; the best-case toggle uses the 5th percentile for well-timed departures. They are modelled comparison times, not live disruption, traffic, or platform-change predictions.',
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// FAQ items — Budget and Value
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faqBudget1Q: 'How do I find areas where I get the most space for my money?',
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faqBudget1Q: 'How does the estimated current price algorithm work?',
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faqBudget1A:
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'Filter by price per sqm and you’ll instantly see which postcodes give you the most space per pound. Pair it with the energy rating filter to avoid properties with high heating costs.',
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faqBudget2Q: 'How do I make sure a cheap area isn’t cheap for a reason?',
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'The proprietary estimate starts with the last HM Land Registry sale price. It adjusts that price to today using a repeat-sales index learned from properties that sold more than once, stratified by postcode sector and property type. Sparse areas are shrunk toward district, area, national, and hedonic fallback models, then spatially smoothed. Finally, the result is blended with a nearest-neighbour estimate from nearby, recently sold, same-type homes using adjusted price per sqm and EPC floor area.',
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faqBudget2Q: 'Why use estimated current price instead of last sold price?',
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faqBudget2A:
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'Layer deprivation scores, crime stats, school ratings, and broadband speeds alongside price. If a postcode is affordable and scores well on everything that matters, you’ve found genuine value, not just a low price with trade-offs you haven’t spotted yet.',
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'Last sold price can be years or decades old, and live asking prices only cover whatever happens to be listed today. Estimated current price puts old sales into current-market terms so you can compare more properties, calculate estimated price per sqm, and spot areas that look good value before listings appear. It is a screening estimate, not a formal valuation.',
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// FAQ items — Safety and Neighbourhood
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faqSafety1Q: 'How can I check if an area is safe before I move there?',
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faqSafety1Q: 'What type of crime is common around this postcode?',
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faqSafety1A:
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'We overlay real police-recorded crime data, broken down by type, onto every neighbourhood in England. Filter by violent crime, burglary, or antisocial behaviour and instantly see which postcodes have the lowest numbers.',
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faqSafety2Q:
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'I keep finding flats that look great online, then the area turns out to be rough.',
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'Police-recorded crime is broken down by type, including violence, burglary, robbery, vehicle crime, antisocial behaviour, shoplifting, drugs, and public order. You can filter by the specific risks you care about instead of relying on a single vague safety score.',
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faqSafety2Q: 'What should I check before viewing an unfamiliar street?',
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faqSafety2A:
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'That’s exactly why this exists. Stack crime rates, noise levels, deprivation scores, nearby pubs and parks, and broadband speeds all on one map so you know what a neighbourhood is actually like before you book a viewing.',
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'Check crime, road noise, deprivation, broadband, parks, groceries, schools, and commute before you book. The listing photos can still be useful, but they should not be the first time you learn what the street is like.',
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// FAQ items — Families and Schools
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faqFamilies1Q: 'Can I find areas with good schools AND low crime in one search?',
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faqFamilies1Q: 'Which areas have the right mix of schools, space, safety, and commute?',
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faqFamilies1A:
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'Yes. Stack filters for Ofsted ratings, crime rates, parks, and whatever else matters to your family, and the map highlights only the areas that tick every box. No more cross-referencing five different websites.',
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faqFamilies2Q: 'How do I know if a neighbourhood has parks and playgrounds nearby?',
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'Stack Ofsted ratings, crime, parks, commute, floor area, property type, and budget on one map. The result is a practical family shortlist rather than a pile of separate school, crime, listing, and transport searches.',
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faqFamilies2Q: 'Does this prove I am inside a school catchment?',
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faqFamilies2A:
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'Toggle on the parks and green spaces POI layer to see them right on the map. You can also filter by how many are within walking distance of each postcode.',
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'No. We show nearby school quality and area-level education data, but admissions boundaries and priority rules can change. Treat Perfect Postcode as a shortlist tool, then verify catchments and admissions with the school or local authority.',
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// FAQ items — Environment and Quality of Life
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faqEnv1Q: 'Can I find energy-efficient homes that aren’t on a noisy road?',
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faqEnv1Q: 'How do I avoid a noisy road without losing commute or broadband quality?',
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faqEnv1A:
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'Filter by EPC rating (A to C), then layer on road noise data to rule out anything above your threshold. Colour-code by either feature to spot quiet, efficient streets at a glance.',
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faqEnv2Q: 'Does it show flood or subsidence risk?',
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'Filter by road noise, then keep commute time, broadband speed, price, and property filters active. You can colour by any one feature while the others keep the shortlist honest.',
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faqEnv2Q: 'Do you show flood risk, subsidence, or survey issues?',
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faqEnv2A:
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'We include ground stability data so you can check for subsidence, shrink-swell clay, and other geological hazards before committing to a property. Filter out risky areas early.',
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faqEnv3Q: 'Can I find areas with fast broadband that are actually quiet?',
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'Not as live filters today. We show data such as road noise, EPC, construction age, and local environment indicators, but flood searches, title checks, structural issues, and mortgageability still need proper conveyancing, lender checks, and a survey.',
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faqEnv3Q: 'What running-cost checks can I do before viewing?',
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faqEnv3A:
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'Layer the broadband speed filter with road noise data to find streets with great connectivity and low traffic noise. Colour-code by either metric to compare areas at a glance.',
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'You can screen for EPC rating, total floor area, construction age, council tax authority, broadband, and noise before viewing. That will not predict your exact bills, but it helps you avoid obvious mismatches early.',
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// FAQ items — Listing Portals and Due Diligence
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faqDueDiligence1Q: 'Should I use this before or after checking Rightmove?',
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faqDueDiligence1A:
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'Use Perfect Postcode before and alongside listing portals. Rightmove, Zoopla, and OnTheMarket are still where you check live availability, photos, agent contact, viewings, and alerts. Perfect Postcode helps you work out which postcodes are worth searching in the first place.',
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faqDueDiligence2Q: 'Why can’t I filter by garden, garage, or layout?',
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faqDueDiligence2A:
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'Only where the information exists in structured official data. Perfect Postcode can filter by things like floor area, property type, tenure, EPC, sold prices, and local data. Gardens, garages, aspect, room layout, and estate-agent wording still need to be checked in the listing and at the viewing.',
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faqDueDiligence3Q: 'Do you track listing price cuts and time on market?',
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faqDueDiligence3A:
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'Not currently. Perfect Postcode is built around official sold-price, EPC, postcode, travel-time, and neighbourhood data rather than live listing feeds. You can still use date of last transaction, sold price history, estimated current value, and price per sqm to judge whether a live asking price looks stretched.',
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faqDueDiligence4Q: 'What should I still verify before making an offer?',
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faqDueDiligence4A:
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'Use Perfect Postcode to sanity-check the area and value, then verify the live listing details, tenure, lease terms, service charge, planning history, flood risk, title issues, lender requirements, and survey findings through the usual professional process.',
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// FAQ items — Privacy and Data Protection
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faqPrivacy1Q: 'Do you store personal data about me?',
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faqPrivacy1A:
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'We do not store personal data in the property and neighbourhood datasets. Those datasets are built from official and public sources for postcode and property research. If you create an account, we store only what is needed to run the service, such as your email address, licence status, newsletter preference, saved searches, saved properties, and payment identifiers handled through Stripe. We handle that account data under UK GDPR and the Data Protection Act 2018.',
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// FAQ items — Why Perfect Postcode
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faqWhy1Q: 'I already use Rightmove. What does this add?',
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faqWhy1Q: 'What does this show that listing portals usually do not?',
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faqWhy1A:
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'Rightmove shows you listings. Perfect Postcode shows you where to look. Crime rates, school ratings, broadband speeds, noise levels, sold prices, floor area, EPC data, and more are all filterable on one map before you open listings.',
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faqWhy2Q: 'Can’t I just research all this myself for free?',
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'Listing portals start from homes that are for sale right now. Perfect Postcode starts from the places that fit your life and budget, using sold prices, floor area, commute, schools, crime, noise, broadband, EPC, tenure, and amenities before you open the listings.',
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faqWhy2Q: 'How much manual research does this save?',
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faqWhy2A:
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'You could cross-reference police data, Ofsted reports, EPC registers, Land Registry records, ONS statistics, Street View and commute tools one postcode at a time. Or you could have the evidence filterable and colour-coded on one map.',
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faqWhy3Q: 'Where does the data actually come from?',
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'You can, but it means stitching together Land Registry, EPC, police, Ofsted, Ofcom, ONS, Defra, travel-time, and map data one postcode at a time. Perfect Postcode makes those sources filterable across England in one place.',
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faqWhy3Q: 'How reliable are the underlying sources?',
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faqWhy3A:
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'Every dataset comes from official UK government sources: Land Registry, the EPC register, ONS, Ofsted, Ofcom, data.police.uk, and Defra. We don’t scrape estate agents or make anything up. You can verify any record against the original source.',
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'The core datasets come from official or authoritative sources such as HM Land Registry, EPC records, ONS, Ofsted, Ofcom, data.police.uk, Defra, Ordnance Survey, and OpenStreetMap. They are excellent for shortlisting and comparison, but any purchase decision still needs current checks and professional advice.',
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// FAQ items — Pricing and Access
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faqPricing1Q: 'Is it really worth paying for a property search tool?',
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faqPricing1Q: 'Why pay when postcode reports are free?',
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faqPricing1A:
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'Buying a home is likely the biggest purchase you’ll make. Spotting one red flag (a noisy road, weak broadband, awkward commute, poor school access, or bad value) before committing could save you years of regret.',
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faqPricing2Q: 'Is this a subscription?',
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'Free postcode tools are useful once you already know what to check. Perfect Postcode is for scanning every postcode in England against your criteria, combining filters, comparing trade-offs, saving searches, and exporting a shortlist before you commit weekends to viewings.',
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faqPricing2Q: 'What does lifetime access mean?',
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faqPricing2A:
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'No. One-time payment, yours forever. Use it intensively during your search, come back whenever you’re curious about a new area, and it’s still there if you ever move again.',
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'Lifetime access means one payment gives your account ongoing access to the paid Perfect Postcode map for the lifetime of the service. It is not a monthly or annual subscription, and normal data updates are included. You can use it during this search, come back later, and still have access if you move again.',
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faqPricing3Q: 'What can I access on the free tier?',
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faqPricing3A:
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'Free users can explore all features within the demo area (inner London, roughly zones 1 to 2). To access data for the rest of England, you need lifetime access.',
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// FAQ items — Tips and Tricks
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faqTips1Q: 'How do I use the AI filter instead of adding filters one by one?',
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faqTips1Q: 'How do I describe a search in plain English?',
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faqTips1A:
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'Type what you want in plain English, something like "2-bed under £525k, 45 minutes to work, quiet, good broadband", and it will set up the relevant filters in one go. Tweak any of them manually afterwards.',
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'Type something like "freehold 3-bed under £550k, 45 minutes to work, quiet, good broadband", and the AI filter will set up the matching filters it understands. It will also tell you when a request, such as garden size, is not available as a structured filter.',
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faqTips2Q: 'Can I save a search and come back to it later?',
|
||||
faqTips2A:
|
||||
'Hit the save button and everything is captured: your filters, zoom level, and which data layer you’re colouring by. Pick up exactly where you left off or share the link with your partner.',
|
||||
faqTips3Q: 'Can I export the data I’m looking at?',
|
||||
faqTips3A:
|
||||
'Use the export button to download the currently filtered properties as a spreadsheet. The export respects all your active filters, so you get exactly the data you want.',
|
||||
'Use the export button to download the currently filtered properties as a spreadsheet. The export respects your active filters, so you can take a clean shortlist into portals, viewings, spreadsheets, or conversations with someone buying with you.',
|
||||
},
|
||||
|
||||
// ── Account Page ───────────────────────────────────
|
||||
|
|
|
|||
Loading…
Add table
Add a link
Reference in a new issue